Let’s make Europe more circular!
Up2Circ supports European SMEs on their way towards circular economy
Learn more about Up2Circ:
You are a small or medium-sized Enterprise (SME) and want to move your business towards circular economy?
Find more information on how we can support you by following the respective button below! Or you are an EU SME Advisor, who wants to be involved in creating a stronger circular economy support ecosystem? Click on the other button below and find information on how to get involved and share your knowledge!
PìFresc® – Freshness saving device for shelf-life extension
PìFresc®, is a biodegradable active device that can be easily integrated into existing fruit and vegetable packaging to slow down the growth of fungi and bacteria, extending shelf life without…
Back to New(s): An in-house Circular Hub dedicated to repair, regeneration, co-design and second-life products
Embawo explored the transition from a predominantly linear production model to a structured circular business model.
Biova Flour (Ri-Flour): Turning Industrial Bread Waste into High-Value Circular Ingredients
Biova created a circular model recovering bread waste: drying and micronization turn crusts into Ri-Flour, reused as food-grade raw material in production.
Reversing the Waste Flow: From Corporate Paper Waste to Circular Stationery
The project creates upcycled paper products from corporate waste, using local
partners and material-based design to develop a circular business model that
prioritizes reuse, personalization, and eco-design.
WOOLVALUE: Wool Valorization in Livestock Farms
Validation of a circular on-site pathway to transform low-value wool into high-quality biofertilisers and soil regeneration agents
Chromapowder: closing the loop on construction paint waste in Cyprus
CHROMA explores turning waste paint into reusable pigments for crayons and
recycled materials, while assessing circular reuse of containers and a Paint-as-aService model to cut waste and boost sustainability
