Webinar “Product as a service – Enabling circularity through Servitization”
This interactive session explores how Product-as-a-Service (PaaS) business models can accelerate the transition toward a circular economy by shifting value creation from product sales to long-term service provision. Through concrete case examples, participants will examine how PaaS models enable companies to retain ownership of products, optimise resource use, and design for durability, repairability, and end-of-life recovery.